Meridiani new collections at LDF 2024
On the occasion of the 22nd edition of London Design Festival (14-22 September 2024), the 2024 new products of Meridiani reach the brand flagship store in the UK’s main city, in South Kensington.
Placed in front of Victoria and Albert Museum, the Meridiani Store presents a renewed setting - properly designed by the Art Director Andrea Parisio - to explore an exhibition surface divided into six areas and on two floors.
In this evocative location, the eye is caught by the dark and warm earth colours of René armchairs and Wallis storage unit, which stand out from the spread light of living and dining areas, also enhanced by the pure white Cosette chairs around Owen table.
By reaching the Store’s lower floor, Claudine chairs, Jeanette armchair and Gino pouf enrich the spaces with their typical rounded shapes. In these areas, the neutral hues of Fox bed and Max sofa allow a colour contrast to gently highlight the coloured-Brick glossy lacquer of Johnny and Ronny night tables as well as the sage-coloured Romeo storage unit.
From precious fabrics to sophisticated cleanliness, every detail into the Meridiani’s London showroom is meant to evoke a timeless elegance and a contemporary openness, confirming the firm role of the Store as a landmark of the company Italian essence, in an even more cosmopolitan and inspiring city.
MERIDIANI STORE LONDON
10 Thurloe Place | South Kensington
SW7 2RZ London
14-22 September 2024